Landini tractors assisting the new generation of farmers
Young Farmers: the Future of Agriculture through Innovation and Sustainability
The agricultural sector is often associated with a workforce consisting primarily of older individuals. However, generational turnover is also occurring in this industry and more and more young farmers are becoming increasingly passionate about their work.
A new generation of farmers is bringing a breath of fresh air to the agriculture sector, combining tradition with innovation. There is an increasing focus on environmental sustainability, the use of advanced technologies, and the creation of short but highly integrated supply chains in order to ensure high-quality products among these young professionals.
Their needs are in line with a rapidly changing world. In fact, they seek solutions that optimise resources, reduce environmental impact, and enhance productivity. The use of technology plays an important role, with the adoption of precision farming systems, crop monitoring innovations and farm management software.
Therefore, for this generation of digital natives, Landini proves to be a valuable and increasingly experienced ally.
Landini: innovation and sustainability at the service of farmers
With Landini’s “Feel the Change” approach, we strive to achieve improved and more effective productivity and work quality. All this while respecting the environment and the use of innovative technologies.
Landini’s technology is entering a new era. In fact, it is increasing efficiency (integrating more closely with the implements through ISOBUS and ISOBUS Green protocols). Furthermore, it is reducing fuel consumption and emissions thanks to GPS-assisted satellite guidance systems and autonomous driving concepts in row crops. In addition, digital solutions dedicated to Telematics and Farm Management are becoming more and more attractive to new-generation farmers, enabling them to collect useful farm management data.
Some of our best-performing digital solutions include Landini Fleet & Remote Diagnostics Management, Landini Farm and Landini Efficiency Plan. These solutions focus respectively on remote tractor diagnostics, agronomic crop management, and scheduled tractor maintenance plans. This is all carried out while in constant communication with the relevant dealer.
All models with Stage V engines (designed to improve efficiency, safety and operator comfort), include a one-year licence to Telematics and Farm Management services as standard.
Landini’s commitment to innovation and sustainability is evident in our daily investment in research and development. Our goal is to increase the levels of reliability, performance and respect for the environment of our tractors, while ensuring ergonomic and comfortable driving positions for the operator.
Landini’s commitment is to give the new generation of farmers the best tools to build a better future.
